July 22nd, 2011

Johnnie Walker Double Black poured into Miami International Airport this summer to introduce its very new and exclusive Scotch whisky to passengers traveling through the airport's North Terminal. The spirits brand set up a free sampling station, giving potential customers a taste of Walker’s new brand only said to be sold outside the US and in Duty Free shops. The spirits company also created a massive octagonal showroom, allowing passengers to walk through and experience images of Walker’s new Scotch brand on matrixed LCD screens. It is a campaign sure to have your head spinning for days!