Dallas, TX

Overview

Dallas Love Field (DAL), located in the fifth largest DMA in the country, serves as the front door to Dallas for nearly 8 million passengers a year. The Dallas metro area is the top visitor and leisure destination in Texas and ranks sixth in the country for convention and meeting attendees, with more than 3.8 million people attending over 3,600 conventions per year.

DAL, located in the heart of Dallas, is known as the business traveler's airport. It is located just 20 minutes from the downtown Convention Center, West End, Infomart, and the Dallas Market Center.

DAL is a central hub for regional business and commuter travel. It offers service to 19 U.S. destinations via three different airlines. Southwest Airlines, which handles 97% of the Airport's passenger traffic, offers 121 daily direct flights to destinations throughout Texas and the entire Southwestern region of the U.S.  Continental Airlines and Delta Airlines handle passengers commuting to business metroplexes in Houston and Memphis.

Market Penetration

49% of the Dallas DMA adults traveled by air in the past year; of these adults, 32% departed from Dallas Love Field.

Residence of Air Travelers by County