Lisbon hosts giant Vans shoeboxes

May 8th, 2018



The Authentic Vans shoes displayed on top of XXL boxes in the areas of Restauradores and Principe Real dramatically changed the landscape in Lisbon. The spring weather offered people the perfect opportunity to walk by the two transformed JCDecaux street furniture units to admire the giant boxes and shoes.

 

This campaign encapsulated the brand’s “Not Just One Thing” motto, a fundamental of skateboard culture in which Vans shoes play such an important part.

 

Show your Vans and show your authentic!


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