"JCDecaux gave us an edge by embedding LCD screens into our bus shelter ads, creating an "eye grabbing" experience that not only engaged moviegoers, but generated a buzz throughout the city."
Media and Movies
“JCDecaux’s Showcase shelters allowed Boost to present their “UNContract’D” campaign, in a unique and highly engaging way. Utilizing a working shredder to shred cell phone company “contracts”. These shelters and the “UNContract’D” message were hard to miss!"
“The client was very pleased with the showcase units & the "buzz" it added to their campaign. JCDecaux worked with me to insure we received a Showcase unit right outside of our office. This allowed all of the agency people who worked on the campaign to see it on a daily basis. In addition, it allowed [our team] to see consumer reactions to [the ad], which was extremely positive. JCDecaux took the time and effort to make sure the production and install process ran smoothly”.
“The Illinois Bureau of Tourism is very appreciative of our partnership with JCDecaux. It has been a great benefit to us to work with you on our Off Beat posters campaign and the new initiatives with the interactive kiosks, which are a great way to show off our great Illinois Road Trips (which were just honored by the US Department of Transportation). It is wonderful that JCDecaux is always looking for new and innovative products for its clients -- and we get the great benefit. We look forward to the continued relationship. In the meantime, please don't hesitate to call if you need some advice on a three day get away in Illinois!”
"I was extremely happy with the final product. The reaction of people on the street was exciting to witness. People were stopping to take photos and investigate the branding. I'm quite sure that if they are looking for fresh powder snow for this year's ski vacation, Canada will be foremost in their minds."