Mall Advertising Campaign
Great Lakes Crossing
Mall Advertising Campaign
Picture of the property
Great Lakes Crossing

Great Lakes Crossing Outlets

Auburn Hills, MI


This single-level mall, Michigan's first enclosed super-regional value shopping/entertainment mall, is located just 30 miles north of Detroit and 25 miles south of Flint. Great Lakes Crossing is served by two major interchanges off I-75, Michigan's primary north/south highway route.

Anchored by

Neiman Marcus Last Call, Off 5th-Saks Fifth Avenue, Bass Pro Shops Outdoor World, Lord & Taylor Outlet, Bed Bath and Beyond, TJ Maxx, Burlington Coat Factory, Marshalls, and Sports Authority

Demographics Trade area
Detroit CBSA
Population 4,310,067 4,890,076
Households 1,727,707 1,924,014
Average HH Income $80,100 $78,449

Shopper Characteristics

55% of Great Lakes Crossing shoppers are in white collar positions and 40% have children under 18 years at home. They are well-educated. 33% are college graduates or more.


They are 50% more likely to have a household income in excess of $100,000 a year than the average adult in the Detroit DMA. 

Shopping Center Information

  • Since the center's grand opening in November 1998, it has attracted customers from an extended 100-mile trade area reaching as far as Grand Rapids, Toledo, Lansing and Canada.

Location: 4000 Baldwin Road - Auburn Hills, MI 48326