Los Angeles, CA

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Location

Westfield Century City is positioned in the heart of West Los Angeles with two levels of underground parking. This open-air, single-level shopping mall benefits from over 45,000 white-collar office workers within one mile of the center. Century City has thrived as the most successful shopping mall of its size in the United States.

Anchored by

Bloomingdale's and Macy's

Demographics	Trade area 2009	LA/ Long Beach MSA 2009
Population	1,429,558	10,198,210
Households	1,401,945	3,350,216
Average HH Income	$92,385	$79,585

Shopper Characteristics

The primary shopper base consists of very affluent and established families. 45% of shoppers are married and 50% have children under 18 at home. They are very well-educated, 81% have a college or graduate education. 48% are in white-collar positions. Westfield Century City shoppers are 61% more likely to have a household income in excess of $100,000 a year than the average adult in the Los Angeles DMA and 54% live in dual-income households.

Shopping Center Information

• On average, shoppers spend 1 hour and 30 minutes and enter 4.5 stores.


• 99% of all shoppers at Century City make at least one purchase each visit.


• On average, shoppers spend $123 per visit.


• Primary trade area residents represent the most affluent segment of Century City customer base with an average household income of $89,300, followed by office workers with an average household income of $85,400.