Outdoor Advertising Campaign
Innovate - Bus Shelter Wrap
Outdoor Advertising Campaign
City Information Panel (CIP)
Outdoor Advertising Campaign
Innovate - Showscreen
Outdoor Advertising Campaign
City Information Panel (CIP) - Hollywood Blvd
Outdoor Advertising Campaign
Bus Shelter - Los Angeles
Outdoor Advertising Campaign
City Information Panel (CIP)

Advertising in Los Angeles

Overview

CBS/Decaux's high-quality designs and prime locations of our advertising faces provide impact and dominance over other Out-of-Home advertising vehicles.

 

The CBS/Decaux joint venture showcases over 3,900 advertising faces on bus shelters, newsstand kiosks and City Information Panels (CIPs).  Our advertising faces offer a vivid 4-foot by 6-foot media platform for larger-than-life street encounters. All of our faces are brilliantly backlit from dusk to dawn, and their high traffic locations provide true stopping power for pedestrians and vehicular traffic.

 

Jean-Michel Wilmotte, a French architect whose projects include urban street furniture on Paris's Champs Elysées, designed our transit shelters in West Hollywood, one of L.A.'s most desirable neighborhoods.

 

94% of the Los Angeles metro adults are exposed to OOH media every week, making CBS/Decaux bus shelters one of the most attractive advertising showcases.  The Los Angeles metropolitan market has a potential audience of 140 million people in any four-week period.

Coverage

CBS/Decaux's over 3,900 advertising faces are in the best locations, strategically placed throughout the Los Angeles Metropolitan Market. We can continually deliver the best advertising showcases to our clients, by focusing on a metro wide campaign, or by offering them specific key areas within the Los Angeles DMA.

 

The panels are divided into networks, each with equal exposure to top locations. Each kiosk has two ad panels.

 

CBS/Decaux coverage includes:

  • Main Upscale Neighborhoods (Beverly Hills, West Hollywood, Burbank, Century City, Downtown, Echo Park, Hollywood, Los Angeles, LAX, Long Beach, Pasadena, Studio City, Torrance, Venice, West Hollywood, Westwood)
  • Key Entertainment Venues (Kodak Theater, Staples Center, Sunset Strip, Hollywood Boulevard, Disney Concert Hall)
  • Major Sport Venues (Staples Center, Dodger Stadium, Rose Bowl Stadium, LA Coliseum)
  • Largest Universities (UCLA, USC, Cal State Northridge).