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Local coverage

JCDecaux is uniquely qualified to improve advertisers’ bottom lines by generating revenue and increasing brand awareness through cost-effective local advertising. In addition to more targetable placements within local Out-of-Home, brands can also utilize geofencing capabilities to further communicate with their audience.
 

Targetability

With our extensive footprint in local neighborhoods, airports, and malls across top DMA cities, JCDecaux offers local businesses the opportunity to hyper target specific zip codes and audiences through the use of Neustar and Nielsen data.
 

Return on Investment

Quantifying our clients’ successes is a key component to our business. With post-campaign recaps, intercept and online surveys, and identifying social media buzz, our goal is to show how local advertisers can be successful with Out-of-Home.
Fast Food Restaurant Case Study

56,000

additional visits to the Fast Food Restaurant

163% increase

in foot traffic

$1.80

Cost per lift store visit

 

Testimonials

Attesting to the power of OOH

"We had a sale from the signage on the first day it went up…..literally immediately. PLEASE SHARE WITH YOUR TEAM! That is a really great start!"

Donna Bouchard, Vice President Hamilton Company

Newark International
Flatbush Avenue, Brooklyn
 
“Northfield Bank has been successfully utilizing Bus Shelter advertising in our NYC markets to build brand awareness and drive retail foot traffic.  Shelters provide us the opportunity to reach our intended audience at a very localized level and maximize our advertising budget.”

Damien Kane, SVP Director of Marketing Northfield Bank

"We are always getting compliments and photos sent to us on the beautiful airport OOH! We definitely get our money's worth and we absolutely love working with your team."

Tiffany Minton, Marketing Director at Florida’s Space Coast Office of Tourism

Orlando International

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