Smile Direct Club
Utilized awareness messaging in OOH media in Boston to drive traffic to the Smile Direct location.
- Adults 18+
- Digital Street Furniture
- Static Street Furniture
- Other
- Boston, MA
Sweetgreen
Utilized awareness messaging in OOH media in New York to drive traffic to Sweetgreen locations.
- Digital Street Furniture
- QSR
- New York, NY
- Winter 2020
Target
Utilized awareness messaging in OOH media in Chicago to drive traffic to Target locations.
- Digital Street Furniture
- Static Street Furniture
- Retail
- Chicago, IL
- Winter 2020
Travel Brand X
Travel Brand X measured the effectiveness of Brand X's DOOH media investment with JCDecaux airports across brand lift, brand awareness, and intent metrics.
- Adults 18-54
- Digital Airport Advertising
- Travel and Tourism
- Dallas Fort Worth International Airport (DFW)
- Los Angeles International Airport (LAX)
UGG
Measured the effectiveness of UGG's campaign by evaluating brand perception, advertising recall, and purchase consideration.
- Adults 18+
- Digital Street Furniture
- New York, NY
Viktor & Rolf
Increased brand awareness among Viktor & Rolf's target audience using JCDecaux programmatic DOOH.
- Adults 18-44
- Digital Street Furniture
- Cosmetics
- New York, NY
VISA*
Gauged impact of out-of-home media on the CVS App and the Extra Care Rewards Program.
- Adults 18+
- Static Street Furniture
- Retail
- New York, NY
- Female A18-34 (common social media users)
- Digital Street Furniture
- App
- Chicago, IL
- Winter 2020
White Castle
Quantified the impact of JCDecaux's OOH campaign in driving visits to White Castle locations across Chicago and New York.
- Adults 18+
- Digital Street Furniture
- Static Street Furniture
- QSR
- Chicago, IL
Whole Foods
Utilized awareness messaging in OOH media in Chicago to drive traffic to the Whole Foods location.
- Adults 18+
- Digital Street Furniture
- Digital Billboards
- Grocery
- Chicago, IL
YMCA
Utilized awareness messaging in OOH media in New York to drive traffic to the YMCA locations.
- Digital Street Furniture
- Gym
- New York, NY
Zenni (2019)
Built brand awareness within the Chicago market, driving traffic to Zenni's e-commerce site and increasing online sales. Measured the lift effect that the OOH campaign had on website sales within the Chicago market.
- Digital Street Furniture
- Static Street Furniture
- Retail
- Chicago, IL
- Spring 2019