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Consumers can choose the movie viewing option that is right for them.
This month, major blockbusters are showing in theaters, in addition to at-home streaming options. New releases include The Little Things, Judas and the Black Messiah, and Tom & Jerry: The Movie. These highly anticipated films are now accessible to all consumers whether they decide to visit reopened theaters or enjoy in the safety of their homes.
These three Warner Bros. films are advertising on our static and digital street furniture in New York. At the foot of each creative, viewers are informed of the films’ availability in theaters or on HBO Max.
The reopening of theaters in select market is major news, because of their closures early on in the pandemic. Stringent COVID guidelines are in place at venues around the country, ensuring the safety of moviegoers. Our street furniture reaches consumers of all demographics, assuring that no one misses out on their opportunity to watch these films.