With colleges and universities resuming classes in the upcoming weeks, parents and students are looking for reassurance that they are making the best decisions for them- whether they return to campus or remain online. Over half of all US college students will be continuing their education online this fall and want to know that they will still be receiving the best possible education. In addition to current students, many consumers are looking to go back to school with their new free time and are looking for the right university to do so!
By utilizing JCDecaux’s advertising, colleges can promote their school and let consumers know that they are here for them during this difficult time. Mercyhurst University, Lone Star College and The University of Oklahoma have partnered with JCDecaux to promote themselves in the airports!
Mercyhurst University is currently running on full-motion, digital LCDs at Pittsburgh International Airport!
Lone Star College is being showcased on large static banners at George Bush Intercontinental Airport!
The University of Oklahoma is currently running on a static, impossible-to-miss banner as well as charging stations at Dallas/Fort Worth International Airport.