Siauliu Bankas collaborated with JCDecaux to celebrate their winning of the “Best customer service bank” award from Dive Lithuania, a customer service improvement consultant. Various ad panels across five Lithuanian cities were transformed, each face displaying over 650 containers filled with the bank’s signature mints free for passers-by to take and enjoy.
Over its two-day duration in February 2020, this celebratory campaign proved very successful, with over 3,000 tins taken by pedestrians.