Disney partnered with JCDecaux to hype fans up for their much-anticipated finale of Star Wars: The Rise of Skywalker!

The campaign ran on JFK’s Digital Brand Experience for four weeks, giving viewers a sneak peak of the upcoming movie. Travelers were introduced to characters from larger-than-life hanging banners as they made their way down to Terminal 8, and as they walked across the terminal, lively action scenes played on multiple vibrant digital screens.
 

The campaign also ran on billboards in Chicago for one week prior to the release of the film, reminding Star Wars and action movie fans alike to look forward to the upcoming finale!