What does an AI writing assistant, noodles, and tissues have in common? They’re all leveraging relatability with JCDecaux Out of Home.
Unlike print, TV, and internet, OOH offers brands an opportunity to forge clear, real-time connections between their ad, its surroundings, and those who will see it. Our dense networks of street furniture and billboards see advertisers broadening their story with collections of ads that reflect the attitudes, values, wants, and needs of their audience.
In the heart of Downtown San Francisco business core, Grammarly informs corporate professionals that that their AI-powered platform can beat deadlines, convey creativity, and safekeep data.
Meanwhile, Kleenex uses humor and puns to remind on-the-move, outdoor Chicagoans that they shouldn’t settle for anything less than soothing comfort during the height of spring allergies.
You mean we were never supposed to be microwaving these? Nissin is driving buzz around their signature Cup Noodles and its newly designed microwave-safe container, playfully acknowledging decades of consumers’ oversight and intentional disregard of cooking instructions.
We’ve all been there, and Kraft knows it; yellow-marked bowls, spoons, and plastic containers are the sign of a quick, easy, and satisfying mac & cheese dinner. Alongside Chicago’s busiest urban expressways, Kraft is proving they understand their customers’ realistic eating habits.
