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Sirius XM is premiering their new streaming app throughout Boston Logan International Airport!
The major satellite radio company has teamed up with JCDecaux to promote the debut of their new SXM App. Accessible on mobile phones and online, this is the first time Sirius is available to stream outside of vehicles. With hybrid work schedules, consumers can listen while commuting into the office as well as on days when they’re working remotely. This application expansion broadens Sirius XM’s audience to non-vehicle owners, streamers and more across the U.S.
The vibrant campaign running on eye-catching digital screens in BOS features famous artists, creators and stars, drawing in consumers as they head to their destination. Advertising at the airport provides companies like Sirius with increased exposure due to the high dwell and wait times. Available for download at Apple’s App Store and Google Play, travelers can listen to Sirius XM as they prepare for takeoff!