It’s unofficially officially summertime, and alcohol brands are calling the 21+ crowd to sit back, relax, and grab a drink. Major alcohol distributors are advertising their beloved brands, including Modelo, Oban, Stella Artois, and Corona.
Alcohol brands have been consistently advertising across JCDecaux’s out-of-home platforms since the start of warm weather. This week, various creatives are running on our New York and Chicago digital street furniture as well as on our Chicago digital billboards.
These advertisers are utilizing multiple types of inventory across our markets, recognizing that alcohol products appeal to the broad demographic of adults 21+.