As the world has been in a pandemic for the past year and people are hoping for change, United Airlines is helping to lead this effort. Helping to deliver the COVID-19 vaccine and ensuring that all travelers are safe, the top airline has partnered with JCDecaux to launch an informative campaign about the steps they’re taking to ensure consumers’ safety.
In addition to chartering flights to help fast track COVID-19 vaccine distribution, the top airline was just recognized as the first major carrier to earn a “hospital-grade” cleanliness certification from the Airline Passenger Experience Association (APEX) and SimpliFlying. Having launched United CleanPlus at the start of the pandemic, United teamed up with Clorox to enhance their cleaning and disinfection protocols to create the safest environment for travelers.
By taking advantage of JCDecaux’s flexible digital units, United Airlines is broadcasting a series of customized messages to reach key demographics throughout Los Angeles International Airport. United’s current campaign is running on full-motion digital iVision screens along with digital charging stations and larger-than-life digital spectaculars, effortlessly reaching travelers.