Transit

Transit: Reaching city dwellers & commuters with bold messaging.

Since 2005, JCDecaux has been the sole provider of transport advertising for New York City’s PATH, a commuter train system linking NJ with NYC and at the PABT, the world’s largest bus station. By advertising in the PATH and at the PABT, brands can reach 64% of all New Jersey commuters using public transportation in NYC.
Advertising signs inside the PATH’s 340 car fleet and 13 stations as well as those found inside the PABT, combined with high traffic ridership, will bring unparalleled exposure to any advertising campaign.

Commuters traveling into and out of New York City spend an average of one hour or more each way, according to the U.S. Census Bureau. These financially savvy business professionals and time management specialists are exposed to advertisements for longer periods of time and on a daily basis. With extended travel time during their commute, passengers are able to be more receptive to messages being sent out by advertisers. Alongside working commuters, visitors also use the same modes of transportation, making ads visible to millions of people everyday.

PATH

The Port Authority Trans-Hudson Corporation (PATH) serves as the primary transit link between Manhattan and neighboring New Jersey urban communities, as well as suburban commuter railroad.

• About 82 million annual passengers take the PATH as a form of transportation
• 50% of all PATH trips into NYC are to the Financial District
• Average Household Income of professionals is $ 125,358
• WorldTrade Center Station is the busiest station with 18.5 million annual commuters
• 59% of all workers in Manhattan use public transportation to get to their jobs including the PABT and PATH (and excluding taxi cabs)

PABT

The Port Authority Bus Terminal (PABT) is located in the heart of Times Square. It is the nation’s largest bus terminal and the world’s busiest, supporting daily commuter service, affordable intercity travel, and local tourism.

• About 230,000 weekday passengers use the facility
• 68% are professionals commuting to and from work
• An increase of 35-51% is projected through 2040 due to afternoon peak hour passenger demand
• 1.6 million workers commute into and out of Manhattan each day